EXPERIENCE

Associate Consultant

Streamlined marketing strategy of a drug, forecasted to earn ~$100M revenue by 2019, capturing 45% of market share against expected 20% within 6 months of its launch
Created a forecasting model to estimate the net present value (NPV) in different drug development scenarios, leading client to a more profitable clinical design, helping them implement a strategy with 4x the expected profit
Developed 3-variable and 5-variable classification solution using random forest in R with an accuracy of 72% and 77% respectively, enabling easier yet accurate prediction of most receptive customers for a client product
Mentored 6 junior associates by owning their professional development in terms of both soft and analytical skills

Transformed communication strategy for an oncology product by assessing perceptions of target customers, increased market share by 5% within a year, despite growing competition from low-cost generics
Created an Excel and VBA based dashboard to quantify customer preferences for different variations of a pipeline product using conjoint analysis, helping the client identify optimal design configuration for the product

Collected and cleaned purchase and sales order data from multiple sources and created a master database of all the purchases and sales over the past 6 months in MySQL
Implemented and customized the inventory module of a web-based Enterprise Resource Planning (ERP) system, Phreebooks, using PHP and SQL to automate inventory management thus reducing the man-hours by ~30%